I Like, I Wish, What if

I Like, I Wish, What if

I Like I Wish What If Header
Photo of Nancy Hale
Founder Emeritus
Photo of Luke Watson
Director of Learning and Organizational Development
Photo of Jenn Roche
Jenn Roche
Former Advisor for Strategy and Leadership Development

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The “I like, I wish, What if” tool, developed by the Stanford Design School, is a simple way to encourage open and helpful feedback that is quick and easy. It reduces the intimidation and anxiety of giving and receiving feedback. Additionally, because the feedback is written down, it is harder to dismiss and will hopefully lead to more conversations.

Use this feedback method in groups as small as a pair to as large as an entire office. Every sentence of feedback should start with either: I like, I wish or What if. We all need feedback on our work, whether it is a project, a memo, a meeting, a presentation or even debate practice.

Definitions:

  • “I like” statements are for positive feedback.
    (ex. “I like how you used specific examples to prove your point in your presentation.”)
  • “I wish” statements is an avenue to collect constructive criticism.
    (ex. “I wish we started the meeting at 10 so more people could attend.”)
  • “What if” statements are possible alternatives or transformative ideas.
    (“What if we invited other offices to join this meeting?”)

What you will need

  • paper and pencil to record feedback
  • if you are in a group setting, you can use post-it notes and markers/pens

The process

  1. For a group of 3 or more, make space to place the post-it notes under each category (I Like, I Wish, and What If)
  2. Start with I Like. Each person writes one thing they liked about whatever it is you’re seeking feedback on, on a post-it. They can list as many things as they would like to share.
  3. Each participant reads their post-it aloud and places the post-it under the I Like category. They can explain or elaborate on their post-its.
  4. Repeat steps 2-3 for I Wish and What If

Sincerely listen to the feedback. You don’t need to respond after each category or sentence. A simple “thank you” is enough and will go a long way. Use your judgment on how to follow up or incorporate the feedback. This will mostly likely be part of the process and will spark additional dialogues.

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